“Avatar: The Way of Water” represents “the worst business case in the history of movies,” according to its director

Avatar: Water Road It was so expensive to make that it would have to threaten record books just to break even, according to the film’s director, James Cameron.

Cameron even told Disney and 20th Century Studios executives that it was “the worst business case in movie history,” according to an interview with GQ. Release is only weeks away.

Estimates have put the film’s production budget alone at $250 million, though that figure has yet to be confirmed — Cameron only revealed that it was “pretty decent.” [expensive]. ”

for context, Pirates of the Caribbean: On Tides It is, at present, the most expensive film ever made with a budget of $422 million.

Top 4 — at least

To clarify the amount of new symbol picture You’ll have to break even, Cameron said, “You’ve got to be the third or fourth highest-grossing movie in history. This is your threshold. This is your break.” To that end, Avatar 2 He will need to win Star Wars: The Force Awakens or Avengers: Infinity War.

To make an actual profit, you must compete with it Avengers: Endgameand the second highest amount of $ 2.7 billion, and even Titanic In third place ($ 2.1 billion), which was directed by Cameron himself; Any number less than $2 billion would be a loss.

Origin Cameron symbol picturewhich was released in 2009, currently still ranks as the highest-grossing film of all time, having grossed $2.9 billion.

How Cameron got the green light for Avatar from execs

Given his success record, and the fact that all of his films have turned a profit, studios seem reluctant to part with Cameron – something the director emphasized in a retelling of his “I told you so” moment.

the first symbol picture The film was initially rejected by Fox, and Peter Chernin, who was running the studio at the time, asked Cameron “Is there any way you can get rid of the tree-hugging hippie nonsense?” (Chernin himself reportedly believed Fox passed on Avatar because of the cost.)

“You might look like a big dk if he’s making a lot of money,” Cameron recalled telling Chernin, referring to how Universal passed on the field for Titanic.

before long Avatar 2Cameron’s repertoire included some of the most expensive films made in their era, such as Terminator 2: Judgment Day And the True lies.

The director said that while he was defending the costs, he is now using them to his advantage. “Now, if I could make a business case for spending a billion dollars on a movie, I’d fucking do it,” he said, arguing that he was putting it to good use, compared to anywhere else he might go.

“We don’t just put everything on a pile and set it on fire. If a studio agrees and thinks it’s a good investment, instead of buying a lease of oil from the north of Scotland, which someone thinks is a good investment, why wouldn’t you do it?”

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